Bay Area · Beauty · Fashion · Wellness
BEAUTY
EXPO
A premier celebration of beauty professionals, creativity and opportunity. Join our talent search and community showcase.
Expo · Sunday, February 7, 2027
BEAUTY
Industry talent search
Where beauty meets opportunity.
The Bay Area Beauty Expo is where creativity, talent, innovation, and entrepreneurship come together. We are bringing together some of the Bay Area’s most talented beauty and fashion professionals for an extraordinary experience filled with live demonstrations, educational presentations, exciting competitions, runway showcases, and valuable networking opportunities.
Whether you’re an established industry professional or an emerging talent looking to elevate your career, the Bay Area Beauty Expo provides a platform to showcase your abilities, build meaningful connections, and gain valuable exposure.
Models
The Runway Experience
Aspiring and experienced models will have the opportunity to showcase their confidence, personality, and runway presence during our exclusive fashion show. Selected participants will walk the runway, collaborate with fashion and beauty professionals, and gain valuable exposure in front of industry guests, photographers, and fellow creatives.
Hairstylists
The Art of Hair
Talented hairstylists will take center stage to showcase their creativity, technical skills, and innovative styling techniques through live demonstrations. Participants will also have the opportunity to compete in our Best of the Best Hair Competition, where creativity, execution, and overall presentation will be celebrated.
Makeup Artists
The Beauty of Transformation
Professional and aspiring makeup artists will demonstrate their artistry on our main stage, showcasing everything from glamorous beauty looks to bold, creative transformations. Artists will also have the opportunity to enter our Best of the Best Makeup Competition, highlighting their skills, originality, and passion for the beauty industry.
Skincare Professionals
The Science of Beautiful Skin
Skincare specialists, estheticians, and beauty brands will have the opportunity to introduce their products, share professional knowledge, and provide live skincare demonstrations. Attendees will discover skincare techniques, innovative products, and valuable information about maintaining healthy, radiant skin.
Health & Wellness Professionals
Beauty From Within
Health and wellness professionals will showcase their products, services, expertise, and professional results while educating attendees about the connection between health, wellness, and beauty. Through product presentations, educational demonstrations, and informative discussions, professionals can connect with potential clients and introduce solutions that support healthier lifestyles.
Photographers
Capturing Beauty Through the Lens
Professional photographers will share their expertise in fashion, beauty, portrait photography, lighting, posing, and visual storytelling. Through educational presentations and networking opportunities, photographers will offer models and aspiring photographers valuable advice on improving their skills, building professional portfolios, and creating compelling images.
For sponsorship, vendors and all other info, visit Instagram @BEYONDBEAUTYEXPO.
Surprise guest host
Our 2027 guest host is a surprise.
This year’s Celebrity Host and Guest Judge is a celebrated name from entertainment and fashion — and we’re keeping her identity under wraps until the lights go up on Sunday, February 7, 2027.
What we can tell you: she knows this industry, she has a sharp eye for style, and she will be sitting at the judges’ table for our hairstyling and makeup competitions, scoring creativity, execution and overall presentation.
The reveal drops first on Instagram @BEYONDBEAUTYEXPO — follow along so you hear it first.
Stay tuned. She’s worth the wait.
Sunday, February 7, 2027
Get your tickets.
Live demonstrations, runway showcases, beauty competitions judged by our surprise guest host, and networking with the Bay Area’s rising stars.
BUY TICKETSSecure member access
Verify your account.
Verify your email before applying or voting. One vote per verified account.
Official audition application
Introduce yourself.
Your phone, email, social handles and bio are visible only to organizers. Approved public profiles show name, category, photo and heat.
Community spotlight
The beauty heat list.
Support an approved contestant. One vote per verified account. Heat bars reflect momentum; exact vote counts are never public.
Approved contestants will appear here soon.